Allan Adler is a world-class Ecosystems advisor, consultant and change agent supporting individuals, managers and executives to understand and incorporate partnership best practices in service to our businesses, our partnerships, and our planet. He is the creator of the GoToEcosystem and GoToEcoOps Framework that guides XaaS CEOs and C-Suite to unlock the potential of Ecosystem Orchestration.
What happens when a VP of Marketing teaches salespeople how to turn their sales slogans into hard-hitting advertising copy? They get very little real estate to capture and convert but they know their UVPs really well. Roni is automating outbound prospecting and Rightbound and leads this creative workshop.
Leore Spira is a top GTM Leader in RevOps. She’ll show us how to develop a customer-led approach to B2B sales. 80% of organizations that emphasize customer experience report constant revenue growth. RevOps serves as the connecting tissue between revenue and go-to-market teams, relying on efficient collaboration between marketing, sales, and customer success operations.
Sydney is an advisor, former CMO of Salesloft. “When I think about Account Based strategies one of the most important things is how you Tier the accounts. There are a variety of ways to select accounts but it’s generally within your ICP using technographic, firmographic, and intent data to build the lists.” Excited to learn more about “tiering.”
At Scale Venture Partners, Craig manages the Scale GTM Platform which leverages data and community to deliver the expertise SaaS companies require in their move from founder-led growth to becoming a repeatable high-growth GTM machine. Previously at Gartner he was the Distinguished VP Analyst, developing research and advising heads of sales/revenue on strategy, people, process, technology, and tactics across their end-to-end (e2e) revenue process
AI is ushering in a new industrial revolution. Regie is on the forefront of a paradigm shift in how business think about content generation. Based on the best practices that the AI models speak to, legendary CEO Matt Millen and GTM Maven Rocco Savage will be breaking down content pieces like blogs and emails to improve the format. These insights will help all sellers and marketers communicate more effectively.
Google “Practical Prospecting” by Jed Mahrle to sign up for a treasure trove of insight. These sessions range from Jed’s signature LinkedIn Playbook, to recession-proof trigger identification, into email tear downs and ways to handle objections and follow up. Jed is our resident Jedi for what’s working now as the Head of Outbound at Mailshake.
Dr. Dover is a PhD at Naveen Jindal School of Management. He is a clinical professor of marketing and focuses on teaching practical sales skills. He will discuss / role play how to use modern tools to obtain situational intelligence including (but not limited to) demographics, personality profiles, firmographics, and firm propensity to change profiles.
At Scale Venture Partners, Craig manages the Scale GTM Platform which leverages data and community to deliver the expertise SaaS companies require in their move from founder-led growth to becoming a repeatable high-growth GTM machine. Previously at Gartner he was the Distinguished VP Analyst, developing research and advising heads of sales/revenue on strategy, people, process, technology, and tactics across their end-to-end (e2e) revenue process
AI is ushering in a new industrial revolution. Regie is on the forefront of a paradigm shift in how business think about content generation. Based on the best practices that the AI models speak to, legendary CEO Matt Millen and GTM Maven Rocco Savage will be breaking down content pieces like blogs and emails to improve the format. These insights will help all sellers and marketers communicate more effectively.
Google “Practical Prospecting” by Jed Mahrle to sign up for a treasure trove of insight. These sessions range from Jed’s signature LinkedIn Playbook, to recession-proof trigger identification, into email tear downs and ways to handle objections and follow up. Jed is our resident Jedi for what’s working now as the Head of Outbound at Mailshake.