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  • AI Summit • Forecast’25
    B2B Minds and AI Merge: Reprogramming the Future of Revenue in 2025
  • AI Summit • Sep 2024
    Quarterly summits bringing together VCs, analysts, GTM leaders, and top tech vendors 
to explore AI’s impact and shape the future of go-to-market strategy.
  • CXO Games
    Virtual event series where leading CXOs debate the most compelling topics in the game.
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    Rapid "Ask Me Anything" format, showcasing top HSE coach practitioners sharing real-world expertise.
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Held September 3-5 • Online
THE

AI SUMMIT

Did you miss the Summit? Not to worry, check back soon for on-demand access to recordings. Re-watch our immersive virtual conference where top analysts, GTM operators, and innovative tech solutions converge to showcase the power of AI now.

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Harness AI capabilities to drive better revenue outcomes, stage by stage.

The use of AI in sales and marketing has great potential to transform the functions— from revamping demand generation and solving prospecting challenges to boosting closing velocity and retention rates. Learn how AI helps revenue teams improve every step of the funnel.
  • 3
    days
  • 7
    pipeline stages
  • 7
    executive roundtables
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RECORDINGS

Access recordings of all CXO roundtables and product demonstrations,
organized by days:
  • DAY 1
    SEPT 3
  • DAY 2
    SEPT 4
  • DAY 3
    SEPT 5

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    STAGE 1: AI for Demand Generation

    Executive roundtable on AI tech for demand generation.
    Let’s explore the challenges of implementing and managing AI, including integrating AI with current systems, understanding AI decision-making, mitigating biases, assessing ROI for AI-driven demand generation, managing customer opt-out and excessive automation, and addressing ethical considerations related to AI implementation for successful demand generation.
    As VP of Platform Ecosystem at HubSpot, Scott shapes the company’s platform strategy and leads business programs for its global technology partner ecosystem. He was also the co-founder and CTO of Ion Interactive, a SaaS company that was acquired in 2017. Since 2008, he’s run the Chief Marketing Technologist blog, chiefmartec.com, with over 50,000 readers, and he created the Marketing Technology Landscape. Scott also launched the MarTech conference and wrote the best-selling book “Hacking Marketing.”
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    MODERATED BY
    Scott
    Brinker
    VP Platform
    Ecosystem at HubSpot
    Request coaching
    SPEAKERS
    Sangram
    Vajre
    Co-Founder & CEO, 
 GTM Partners
    Request coaching
    Helen
    Fanucci
    Founder & CEO,
    Pipeline Power
    Request coaching
    Tim
    Sanders
    VP Research Insights at G2, Executive Fellow, Harvard Business School
    Request coaching
    Jon
    Miller
    MarTech entrepreneur, Co-founder, 
 Marketo and Engagio
    Request coaching
    Anastasia
    Pavlova
    Founder & CMO, Bold GTM
    Book 1:1
    Venk
    Chandran
    Chief Product Officer, 
 PathFactory
    Request coaching
    Scott
    Kim
    CEO,
 RocketReach.co
    Request coaching
    Evan
    Liang
    CEO,
    LeanData
    Request coaching
    Ramya
    Kumaraswamy
    VP Growth & Demand, TaskUs
    Request coaching
    We are finalizing our lineup of speakers. Stay tuned for an all star cast.

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      STAGE 2: AI for prospecting

      Executive roundtable on AI tech for prospecting
      Let’s go deep into how to improve prospecting capabilities. What challenges do we need to overcome to enhance productivity? We’ll analyze the role of AI in outbound efforts, including benefits like General AI, GOFAI (good old-fashioned AI), and predictive modeling. What are the limitations of AI in this context? What success stories and lessons can we learn from failures in this area?
      Kerry Cunningham has over 25 years of experience in B2B demand generation and management. He is a thought leader in designing and implementing demand marketing processes and has expertise in aligning marketing and sales organizations. Kerry has authored key models and frameworks for SiriusDecisions and Forrester and has spoken at numerous industry events. He has also driven the revolution in B2B buying groups to transform organizations from lead-based to opportunity-centric processes.
      Watch recording
      MODERATED BY
      Kerry
      Cunningham
      Research & Thought Leader, 6sense
      Request coaching
      SPEAKERS
      Gabe
      Lullo
      CEO,
       Alleyoop.io
      Request coaching
      Kevin
      White
      Head of Marketing, Common Room
      Request coaching
      Ruth
      Stevens
      President, eMarketing Strategy
      Request coaching
      Heath
      Barnett
      VP Revenue,
      Mixmax
      Request coaching
      Mary Kay
Evans
      Ghief GTM Officer, 
 Alida
      Request coaching
      Oleg
      Rogynskyy
      Founder & CEO,
      People.ai
      Request coaching
      Sriya
      Maram
      Co-Founder & CEO, Persana AI
      Request coaching
      Rohan
      Suri
      Founder & Sales Leader,
      Nooks
      Request coaching
      Howard-Brown
      Howard
      Brown
      Founder & CEO, 
 Revenue.io
      Request coaching
      We are finalizing our lineup of speakers. Stay tuned for an all star cast.
      Live Product Demonstrations

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        DEMO 1: Common Room

        Learn how to generate more pipeline with generative AI. Find the best prospects 
and craft contextual outbound messages that convert by filling in the blanks on 
who they are and what they’ve done. Make every rep a top performer with an 
AI-powered copilot—RoomieAI™.

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          DEMO 2: Fathom

          Upgrade your productivity with the #1 rated AI Meeting Assistant. Fathom uses AI to record, transcribes, highlight, and summarize your meetings so you can focus on the conversation. Unlike others, Fathom AI summaries are ready in <30 sec of meeting end. Fathom automatically syncs meeting summaries & tasks to your CRM.

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            DEMO 3: Nooks

            Discover how Nooks can increase conversations 5x by using parallel dialing and enhance connect rates with auto-enrich, hot numbers, and champion tracking. Nooks is an AI-Powered Parallel Dialer & Virtual Sales floor that empowers the best SDR and BDR teams.

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              DEMO 4: Overloop AI

              Learn how Overloop can free up 90% of your SDRs’ time! Overloop’s powerful AI engine automates the mundane tasks in a sales prospecting role. Say goodbye to sourcing leads on LinkedIn and crafting cold emails! With Overloop, the AI engine discovers new leads, composes your emails, and schedules meetings for you, even while you sleep. Welcome to the future of sales!

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                DEMO 5: Persana AI

                Revolutionize your outreach using AI-driven data at scale. Utilize over 75 data sources and AI triggers to personalize outbound efforts and close more deals. Persana AI enables signal-based selling by capturing and unifying every signal from the buyer’s journey, including job changes, hiring signals, and product interactions. With Persana, your go-to-market strategy will be transformed.

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                  STAGE 3: AI for Qualification

                  Executive roundtable on AI tech for qualification
                  Let’s get real about some challenges with using AI for sales qualification. AI may need help understanding the context of customer interactions and is prone to miss subtle cues and nuances in customer communications. How can we customize AI models to fit specific sales processes? Also, integrating AI with existing CRM systems and sales tools can take time and effort. Balancing the human touch with AI is essential, as AI may need to demonstrate more empathy in sales qualification.
                  Seth has been a top predictor of artificial intelligence trends in sales technology and a contributor to key Forrester Waves on the topic. Seth has over 20 years of experience leading sales operations, service operations, and marketing organizations. He is skilled at using data, processes, and technology to drive growth. Before joining Forrester, he worked as a consultant and senior vice president for private equity-backed companies, and also held various executive sales and service roles at GE Healthcare.
                  Watch recording
                  MODERATED BY
                  Seth-Marrs
                  Seth
                  Marrs
                  Research Director,
                  Forrester
                  Request coaching
                  SPEAKERS
                  Anis
                  Bennaceur
                  Co-Founder and CEO,
 Attention
                  Book 1:1
                  Kyle
                  Coleman
                  CMO,
                  Copy.ai
                  Request coaching
                  Brandee-Sanders
                  Brandee
                  Sanders
                  CMO, Apromore
                  Request coaching
                  Ray
                  Leihe
                  VP Product Management, ZoomInfo
                  Request coaching
                  Ali
                  Jawin
                  SVP, Head of Global Marketing, Outreach
                  Request coaching
                  Dan
                  Hixson
                  VP Sales,
                  Consensus
                  Request coaching
                  Teasha
                  Cable
                  CEO & Co-Founder, CModel
                  Request coaching
                  We are finalizing our lineup of speakers. Stay tuned for an all star cast.

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                    STAGE 4: AI for proposal

                    Executive roundtable on AI tech for proposal
                    Let’s evaluate proposal tools and determine the key stakeholders involved in proposal workflows. We will explore build vs. buy vs. partner options, gather insights from other departments, and seek input from sales, RevOps, legal, procurement, and IT to evaluate the value of AI in the proposal phase.
                    Anne has over 20 years of experience leading go-to-market strategy. She has consistently delivered substantial revenue growth, led sales and marketing across diverse organizations, and achieved significant ARR growth in private equity-backed companies. Additionally, she has initiated, developed, and sold two technology companies, steered strategic planning for an $18 billion private equity portfolio, and established impactful partnerships with Fortune 100 companies and industry associations.
                    Watch recording
                    MODERATED BY
                    Anne
                    Hollander
                    Board Member, Keynote Speaker, Startup Advisor,The Strategic Edge
                    Book 1:1
                    SPEAKERS
                    Roy
                    Vella
                    CEO,
                    Next CoLabs
                    Request coaching
                    Angeley
                    Mullins
                    Chief Commercial Officer, Resourcify
                    Request coaching
                    Mark
                    Stouse
                    CEO, ProofAnalytics.ai
                    Book 1:1
                    Gonzalo M.
                    de Azagra
                    Founder & GP, 
 Cardumen Capital
                    Request coaching
                    Megan-Heuer
                    Megan
                    Heuer
                    Principal, Heuer Advisors
                    Request coaching
                    Bill
                    Donges
                    Chief Technology Officer, Revegy
                    Request coaching
                    Russell
                    Scherwin
                    Force Management
                    Request coaching
                    Connie
                    Kwan
                    CEO & Storyteller, 4Storyteller
                    Request coaching
                    Dr. Lisa
                    Palmer
                    Chief Executive Officer, Dr. Lisa AI
                    Request coaching
                    We are finalizing our lineup of speakers. Stay tuned for an all star cast.
                    Live Product Demonstrations

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                      DEMO 6: Attention

                      Take a test drive of a fully-integrated AI-powered sales agent that automatically fills out your CRM after sales calls, scores conversations and opportunities, and helps you run GPT-type search across your entire collection of customer touch-points. Attention teaches you why you’re winning and losing deals and helps you do something about it.

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                        DEMO 7: People.AI

                        Imagine your productivity boost if you had a fully integrated generative AI sales solution that automates manual tasks, inspects account and deal health, and enables prescriptive coaching recommendations. Take the guesswork out of your GTM motion by adopting a data-first approach, proven to help you win more revenue.

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                          DEMO 8: Consensus

                          Make buying easy, and watch revenue soar. Learn how Consensus combines video, product interaction, and discovery automation to simplify purchasing. Their unique insights drive wins 30% faster with 2x close rates. G2 ranks us as the #1 Demo Automation platform globally. 50% of the top 30 software companies rely on Consensus for increased revenue.

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                            DEMO 9: Zoominfo

                            Find out why ZoomInfo Copilot is the future of sales. Imagine a revolutionary AI platform that converts top-tier B2B data and intelligence into valuable insights, empowering every seller to excel. ZoomInfo’s AI email assistant has transformed sales efficiency, enabling reps to produce highly personalized customer communications rapidly, leading to increased engagement. Trust in the quality of content is now unwavering.

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                              DEMO 10: sales AI

                              Automate Your Revenue Engine with SalesAi – the ultimate solution for initiating and engaging high quality leads while scheduling meetings seamlessly. SalesAi uses AI-driven automation to optimize lead qualification, routing, and engagement, boosting efficiency and conversion rates. It also helps reduce wasted ad spend, decrease speed to lead, and cut hiring costs by 90%.

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                                STAGE 5: AI for negotiation

                                Executive roundtable on AI for negotiation
                                How can we use AI to enhance the effectiveness of complex negotiations? Leveraging AI for effective negotiation involves analyzing past negotiation data, identifying patterns, predicting negotiation outcomes, proposing strategies, analyzing emotions and attitudes in negotiations, utilizing AI-powered natural language processing (NLP) to analyze and generate negotiation language, and quickly identifying areas of agreement and disagreement to customize negotiation approaches for individual counterparts.
                                Hyoun Park is the CEO and Principal Analyst of Amalgam Insights, focused on managing technology at scale for emerging business models. With over 20 years of experience, he has been at the forefront of trends such as Moneyball, social networking, Bring Your Own Device, the Subscription Economy, and video as the dominant use of Internet bandwidth. He works with startups, supports large enterprises, and advocates for greater diversity in STEM.
                                Watch recording
                                MODERATED BY
                                Hyoun
                                Park
                                CEO and Principal Analyst,
                                Amalgam Insights
                                Request coaching
                                SPEAKERS
                                Ori
                                
Zuckerman
                                Founder & CEO, Substrata
                                Book 1:1
                                Dan
                                Gottlieb
                                VP Analyst,
                                Gartner
                                Request coaching
                                Amanda
                                Kahlow
                                CEO & Founder, 1mind
                                Request coaching
                                Bryce
                                Kaspar
                                CEO,
                                Growth Era
                                Request coaching
                                Karen
                                Sage
                                CMO, Locally
                                Request coaching
                                We are finalizing our lineup of speakers. Stay tuned for an all star cast.

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                                  STAGE 6: AI for closing

                                  Executive roundtable on AI for closing
                                  Did you know that today’s average AI deal involves seven layers of technology and seven partners? Successful integration and collaboration are crucial to reaching the finish line. It requires working with partnerships and approaching it as a team sport. Let’s delve deep into what this entails with the master of ecosystem-led growth. How can we leverage direct and indirect AI-based promotion to accelerate deal velocity and contract value?
                                  Jay McBain is an accomplished speaker, author, and IT industry innovator. He has held various executive channel sales, marketing, and strategy roles within IBM, Lenovo, Autotask, ChannelEyes, and Forrester. Currently, Jay is the chief analyst for global channels at Canalys. He has received numerous accolades for his contributions to the IT industry and is recognized as an expert in the future of channels, alliances, and emerging go-to-market models.
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                                  MODERATED BY
                                  Jay
                                  McBain
                                  Chief Analyst,
                                  Canalys
                                  Book 1:1
                                  SPEAKERS
                                  Jill
                                  Rowley
                                  GTM Advisor & LPGTM Advisor & LP, 
 Stage 2 Capital
                                  Request coaching
                                  Ed
                                  Corno
                                  CTO,
                                  IBM
                                  Request coaching
                                  Michelle-Killebrew
                                  Michelle
                                  Killebrew
                                  Growth CMO
                                  Request coaching
                                  Mark_Ogne
                                  Mark
                                  Ogne
                                  Founder, CEO, Symplexity.AI
                                  Request coaching
                                  Jen
                                  Tindle
                                  VP, Strategic Insights,
                                  Grace Hill
                                  Request coaching
                                  Sean
                                  Sheppard
                                  Managing Partner, 
 U+, FifthRow
                                  Request coaching
                                  Jason
                                  Napieralski
                                  CRO
                                  Request coaching
                                  We are finalizing our lineup of speakers. Stay tuned for an all star cast.

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                                    STAGE 7: AI for retention

                                    Executive roundtable on AI for retention
                                    Given that acquiring a new customer can cost five times more than retaining an existing one, what do you consider mission-critical for driving client retention? Where do you anticipate AI will most impact the customer lifecycle in the next 12-18 months? How might AI impact the role of CSMs and Account Managers, and what steps would you take to future-proof your job in these roles? Lastly, what impact do you believe AI will have on ROI for companies that effectively deploy it based on what you have seen from AI tools to date?
                                    Kelley is a global business executive with 20 years of experience in building profitable sales and customer success organizations. She excels in driving revenue growth and sales productivity while prioritizing client engagement and employee experience. During her tenure at Forrester Research, Kelley led 40% of the workforce, increased revenue, and spearheaded diversity and inclusion initiatives. She is also known for developing strategic training programs and providing valuable insights for M&A activities.
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                                    MODERATED BY
                                    Kelley
                                    Hippler
                                    CRO, Outside GC, Ex-Forrester CSO
                                    Book 1:1
                                    SPEAKERS
                                    Beth-Bauer
                                    Beth
                                    Bauer
                                    Founder and CEO, PosiROI
                                    Request coaching
                                    Ori
                                    Entis
                                    SVP, Product, CS & AI, 
 Gainsight
                                    Request coaching
                                    Blake_Williams
                                    Blake
                                    Williams
                                    CEO & Co-Founder, Demandi.co
                                    Book 1:1
                                    Christina
                                    Kearney
                                    Expert, Primary
                                    Venture Partners
                                    Request coaching
                                    You Mon
Tsang
                                    Founder and CEO,
                                    ChurnZero
                                    Request coaching
                                    Yuriy
                                    Zaremba
                                    Co-Founder & CEO, 
 AiSDR
                                    Request coaching
                                    Rishi
                                    Sharma
                                    Founder & Principal, Mallama Capital
                                    Request coaching
                                    David Isaac
                                    Mathews
                                    Founder, AIPath
                                    Request coaching
                                    We are finalizing our lineup of speakers. Stay tuned for an all star cast.
                                    Live Product Demonstrations

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                                      DEMO 11: Gainsight

                                      Watch as Gainsight AI analyzes all customer interactions automatically and in real-time without human intervention or data entry. Within a day, it connects to a company’s email, meetings, chat, Slack, and ticketing systems and continuously scans millions of interactions between teams and customers. Using a mix of in-house and foundation models, Gainsight AI extracts key customer signals such as sentiment, risk, expansion opportunities, and relationship strength to improve customer experience and drive growth. The platform is secure and compliant, trusted by companies of all sizes, including global enterprises like Claroty, ServiceTitan, and Skai.

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                                        DEMO 12: Revegy

                                        Drive revenue across key accounts with deeper relationships and line of sight to customer opportunities with Revegy’s account-based revenue operations and intelligence platform. Revegy’s sales execution platform helps sales teams stay aligned, deepen relationships, and drive measurable impact on revenue in their most important accounts and opportunities. In short, we help salespeople see the way to win.

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                                        Relive the magic of B2B's first-ever AI Summit. Get cutting-edge insights from top technologists and executive GTM leaders.
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                                        SPEAKERS

                                        Operators. Practitioners. C-Level Leaders. Innovators.
                                        Scott Brinker

                                        VP Platform
                                        Ecosystem at HubSpot

                                        img
                                        Request coaching
                                        Jill Rowley

                                        GTM Advisor & LPGTM Advisor & LP, 

                                        Stage 2 Capital

                                        img
                                        Request coaching
                                        Sangram Vajre

                                        Co-Founder & CEO, 

                                        GTM Partners

                                        img
                                        Request coaching
                                        Ed Corno

                                        CTO,
                                        IBM

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                                        Request coaching
                                        Ali Jawin

                                        SVP, Head of Global Marketing,
                                        Outreach

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                                        Request coaching
                                        Anis Bennaceur

                                        Co-Founder and CEO,

                                        Attention

                                        img
                                        Book 1:1
                                        Jon Miller

                                        MarTech entrepreneur, Co-founder, 

                                        Marketo and Engagio

                                        Request coaching
                                        Kelley Hippler

                                        CRO, Outside GC,
                                        Ex-Forrester CSO

                                        img
                                        Book 1:1
                                        Kerry Cunningham

                                        Research & Thought Leader,
                                        6sense

                                        img
                                        Request coaching
                                        Seth-Marrs
                                        Seth Marrs

                                        Research Director,
                                        Forrester

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                                        Request coaching
                                        Dan Gottlieb

                                        VP Analyst,
                                        Gartner

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                                        Request coaching
                                        Brandee-Sanders
                                        Brandee Sanders

                                        CMO,
                                        Apromore

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                                        Request coaching
                                        Tim Sanders

                                        VP Research Insights at G2, Executive Fellow,
                                        Harvard Business School

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                                        Request coaching
                                        Anne Hollander

                                        Board Member, Keynote Speaker,
                                        Startup Advisor,The Strategic Edge

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                                        Book 1:1
                                        Oleg Rogynskyy

                                        Founder & CEO,
                                        People.ai

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                                        Request coaching
                                        Bill Donges

                                        Chief Technology Officer,
                                        Revegy

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                                        Request coaching
                                        Teasha Cable

                                        CEO & Co-Founder,
                                        CModel

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                                        Request coaching
                                        Kevin White

                                        Head of Marketing,
                                        Common Room

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                                        Request coaching
                                        Kyle Coleman

                                        CMO,
                                        Copy.ai

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                                        Request coaching
                                        Anastasia Pavlova

                                        Founder & CMO,
                                        Bold GTM

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                                        Book 1:1
                                        Helen Fanucci

                                        Founder & CEO,
                                        Pipeline Power

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                                        Request coaching
                                        Dan Hixson

                                        VP Sales,
                                        Consensus

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                                        Request coaching
                                        Howard-Brown
                                        Howard Brown

                                        Founder & CEO, 

                                        Revenue.io

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                                        Request coaching
                                        Scott Kim

                                        CEO,

                                        RocketReach.co

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                                        Request coaching
                                        Beth-Bauer
                                        Beth Bauer

                                        Founder and CEO,
                                        PosiROI

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                                        Request coaching
                                        You Mon
Tsang

                                        Founder and CEO,
                                        ChurnZero

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                                        Request coaching
                                        Christina Kearney

                                        Expert, Primary
                                        Venture Partners

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                                        Request coaching
                                        Jay McBain

                                        Chief Analyst,
                                        Canalys

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                                        Book 1:1
                                        Michelle-Killebrew
                                        Michelle Killebrew

                                        Growth
                                        CMO

                                        Request coaching
                                        Gabe Lullo

                                        CEO,
                                         Alleyoop.io

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                                        Request coaching
                                        Hyoun Park

                                        CEO and Principal Analyst,
                                        Amalgam Insights

                                        img
                                        Request coaching
                                        Heath Barnett

                                        VP Revenue,
                                        Mixmax

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                                        Request coaching
                                        Angeley Mullins

                                        Chief Commercial Officer,
                                        Resourcify

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                                        Request coaching
                                        Ori Entis

                                        SVP, Product, CS & AI, 

                                        Gainsight

                                        img
                                        Request coaching
                                        Rohan Suri

                                        Founder & Sales Leader,
                                        Nooks

                                        img
                                        Request coaching
                                        Mary Kay
Evans

                                        Ghief GTM Officer, 

                                        Alida

                                        img
                                        Request coaching
                                        Venk Chandran

                                        Chief Product Officer, 

                                        PathFactory

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                                        Request coaching
                                        Vincenzo Ruggiero

                                        Founder & CEO, 

                                        Overloop AI

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                                        Book 1:1
                                        Connie Kwan

                                        CEO & Storyteller,
                                        4Storyteller

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                                        Request coaching
                                        Yuriy Zaremba

                                        Co-Founder & CEO, 

                                        AiSDR

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                                        Request coaching
                                        Ruth Stevens

                                        President,
                                        eMarketing Strategy

                                        img
                                        Request coaching
                                        Russell Scherwin

                                        Force
                                        Management

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