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This event focuses on the following skills:
Lead Generation
AI for Product
Marketing Strategy
AI for GTM
Demand Generation
AI-Led Growth (AI-LG)
Influencer Marketing
Lead Generation
AI for Product
Marketing Strategy
AI for GTM
Demand Generation
AI-Led Growth (AI-LG)
Influencer Marketing
Lead Generation
AI for Product
Marketing Strategy
AI for GTM
Demand Generation
AI-Led Growth (AI-LG)
Influencer Marketing
Lead Generation
AI for Product
Marketing Strategy
AI for GTM
Demand Generation
AI-Led Growth (AI-LG)
Influencer Marketing
AI for Product
Marketing Strategy
AI for GTM
Demand Generation
AI-Led Growth (AI-LG)
Influencer Marketing
Lead Generation
AI for Product
Marketing Strategy
AI for GTM
Demand Generation
AI-Led Growth (AI-LG)
Influencer Marketing
Lead Generation
AI for Product
Marketing Strategy
AI for GTM
Demand Generation
AI-Led Growth (AI-LG)
Influencer Marketing
Lead Generation
AI for Product
Marketing Strategy
AI for GTM
Demand Generation
AI-Led Growth (AI-LG)
Influencer Marketing
AI Practice Sessions
Agentic Scaling
Real-World AI Applications for De-risking and
Resolving the Innovator’s Dilemma in GTM
Resolving the Innovator’s Dilemma in GTM
Agenda
Unicorn Speed, Enterprise Scale
Deploy validated AI-driven frameworks that equip GTM leaders to scale rapidly yet securely in ten intensive, 30-minute sessions.
Session 1
9:00 am PT
The One-Person GTM Org
Session 2
9:30 am PT
Agentic Marketing and the Rise of Pipeline Intelligence
Session 3
10:00 am PT
The Autonomous Marketing System
Session 4
10:30 am PT
The Agentic Data Layer for GTM
Session 5
11:00 am PT
Agentic Revenue Execution
Session 6
11:30 am PT
The Revenue Command Layer
Session 7
12:00 pm PT
Precision GTM: The RevOps Lever Stack
Session 8
12:30 pm PT
The Atlas Retention Method
Session 9
1:00 pm PT
The AI Orchestration Method
Session 10
1:30 pm PT
The GTM Content Engine Method
9:00 am PT
The One-Person GTM Org
A proven GTM system powered by an internal swarm of AI agents—built in-house, orchestrated, and driving $300K ARR in 30 days with zero added headcount.
- Discover the AI agent swarm powering a $300K ARR solo GTM engine—no SDRs, no marketing spend, just orchestration.
- Learn why the future of GTM isn’t about replacing reps with AI SDRs—but about designing agents that amplify your talent stack.
- Walk away with a clear, practical roadmap for starting your own AI journey as a GTM leader.
Product
Swan AI is the leading AI-powered platform that identifies anonymous website visitors, qualifies them against your ideal customer profile (ICP), and initiates targeted LinkedIn outreach, transforming passive traffic into active sales opportunities.
Speaker
Q&A: Shape the Conversation
You set the agenda. Vote on what matters—or ask what no one else will.
Submit a question
How do you ensure message-market fit and personalization at scale without a team of SDRs or marketers?
3
How do you prevent agent hallucination at scale, especially in outbound and customer-facing workflows?
2
9:30 am PT
Agentic Marketing and the Rise of Pipeline Intelligence
Go-to-market teams are drowning in data but starving for clarity. Dashboards are reactive, analysis is delayed, and strategic decisions often hinge on gut feel rather than live intelligence. This session explores how agentic systems are addressing those gaps—by transforming fragmented GTM data into timely, actionable insight.
We’ll unpack how AI agents help solve:
- The lag between data availability and decision-making across the funnel
- The operational bottlenecks in campaign analysis, segmentation, and forecasting
- The challenge of aligning GTM execution to dynamic revenue goals in real time
For leaders rethinking how pipeline intelligence is generated and acted on, this session offers a practical path forward—powered by AI, not spreadsheets.
Product
Speaker
Q&A: Shape the Conversation
You set the agenda. Vote on what matters—or ask what no one else will.
Submit a question
10:00 am PT
The Autonomous Marketing System
A structured growth model powered by AI agents—designed to execute campaigns, optimize budget allocation in real time, and generate qualified pipeline without scaling headcount.
- Deploy autonomous agents to run multichannel campaigns, test variations, and drive conversions
- Shift budget dynamically based on real-time performance signals to reduce CAC and maximize ROI
- See how CMOs and CROs are turning marketing from a cost center into a scalable, compounding growth function
Product
Metadata is the top AI-powered demand generation platform that automates the management of LinkedIn and Google ads, allowing users to manage audiences, ads, creatives, and offers in one place, efficiently turning ad spend into pipeline.
Speaker
Q&A: Shape the Conversation
You set the agenda. Vote on what matters—or ask what no one else will.
Submit a question
How do autonomous agents maintain brand voice and message consistency across channels and segments?
2
What kind of lift should we expect in pipeline or CAC efficiency, and how quickly?
1
10:30 am PT
The Agentic Data Layer for GTM
A new GTM operating layer powered by autonomous AI agents that source, structure, and activate live data from across the web. Claygent closes the gap between signal and execution—
enabling your team to scale precision outreach without scaling research or ops.
enabling your team to scale precision outreach without scaling research or ops.
- Deploy AI agents to build, enrich, and qualify ICPs in real time
- Extract buyer signals, social proof, and thought leadership for deep personalization
- See how top GTM teams replace static lists and manual prospecting with live, action-ready data
Product
Clay is the leading AI-powered prospecting platform that provides access to over 130 premium data sources and AI research agents, enabling teams to automate growth workflows and turn insights into revenue.
Speaker
Q&A: Shape the Conversation
You set the agenda. Vote on what matters—or ask what no one else will.
Submit a question
How do you validate the accuracy and context of web-sourced data at scale—especially when automating personalization?
1
How are leading teams integrating this into outbound, ABM, and paid strategies without creating a data governance mess?
1
11:00 am PT
Agentic Revenue Execution
A system built for scale—powered by AI agents embedded across every layer of sales execution. This model decentralizes manual work, distributes intelligence across reps and managers, and unlocks consistent growth without growing headcount.
- Deploy AI agents to automate outreach, research, call prep, and post-meeting action
- Prioritize pipeline execution with signal-driven workflows that adapt in real time
- Scale coaching, forecasting, and engagement with autonomous support at every deal stage
Product
Salesloft is the top Revenue Orchestration Platform, utilizing purpose-built AI to help revenue teams prioritize and act on what matters most, driving smarter sales execution, faster deal cycles, and durable revenue growth.
Speaker
Q&A: Shape the Conversation
You set the agenda. Vote on what matters—or ask what no one else will.
Submit a question
How do agentic systems coordinate across roles (SDRs, AEs, managers) without creating workflow overlap or internal noise?
1
How does this model translate into measurable improvements in revenue efficiency—across pipeline creation, deal progression, and conversion?
1
11:30 am PT
The Revenue Command Layer
An autonomous GTM system that replaces dashboard sprawl with real-time execution—built to unify revenue ops, cut latency, and move faster with fewer hands.
- Use AI to detect risk, ramp bottlenecks, and deal delays before they hit pipeline
- Trigger the right actions across sales, marketing, and success—without waiting on ops
- Shift from scattered tools to a single intelligent layer that turns signal into execution
Product
Speaker
Q&A: Shape the Conversation
You set the agenda. Vote on what matters—or ask what no one else will.
Submit a question
12:00 pm PT
Precision GTM: The RevOps Lever Stack
A method for simulating GTM tradeoffs using AI purpose-built for RevOps—so you know exactly which lever to pull, when, and by how much.
- Discover how leading RevOps teams use AI to model headcount shifts, campaign reallocation, and ramp optimizations—without relying on fragile spreadsheets.
- Learn how to trade manual what-ifs for AI-powered simulations that flag risks early and recommend optimal actions in real time.
- Walk away with a method for turning chaotic tradeoffs into a system of confident, coordinated execution.
Product
Speaker
Q&A: Shape the Conversation
You set the agenda. Vote on what matters—or ask what no one else will.
Submit a question
12:30 pm PT
The Atlas Retention Method
A scalable retention playbook powered by autonomous AI agents—designed to cut churn, compress cost-to-serve, and grow NRR without adding headcount.
- Use agents to detect usage drops and sentiment shifts before churn hits
- Trigger tailored recovery workflows automatically—no reps required
- Turn post-sales into a growth engine with agents that scale precision and impact
Product
Gainsight is the leading Customer Success and Product Experience platform, empowering companies to increase revenue, decrease customer churn, and drive advocacy through digital-led strategies and AI-powered insights.
Speakers
Q&A: Shape the Conversation
You set the agenda. Vote on what matters—or ask what no one else will.
Submit a question
What measurable lift have companies seen in NRR or time-to-renewal using this method?
2
What guardrails are in place to ensure agents don’t damage high-value customer relationships?
2
1:00 pm PT
The AI Orchestration Method
A scalable automation model that connects AI directly to the tools you use—so actions happen instantly, without manual work.
- Use AI to detect intent, activity, or risk signals across apps like Salesforce, Slack, and Zendesk
- Trigger end-to-end workflows—create tickets, update fields, send alerts—without human handoff
- Move faster by turning isolated tasks into coordinated, cross-app execution flows
Product
Speaker
Q&A: Shape the Conversation
You set the agenda. Vote on what matters—or ask what no one else will.
Submit a question
What high-impact workflows are GTM teams fully automating with AI—beyond simple task routing?
1
How are operators using Slack approvals and human-in-the-loop design to stay in control as AI acts?
1
1:30 pm PT
The GTM Content Engine Method
An autonomous content and execution layer for go-to-market—designed to research, generate, and deploy personalized outreach across channels without manual input.
- Use agents to analyze ICPs, intent signals, and competitor context in real time
- Auto-generate tailored messaging and assets—from cold emails to microsites to LinkedIn DMs
- Turn your GTM motion into a scalable content engine that adapts by account, persona, and market movement
Product
Speaker
Q&A: Shape the Conversation
You set the agenda. Vote on what matters—or ask what no one else will.
Submit a question
How are teams using Bounti to transform content creation from a static asset function into a dynamic GTM engine?
2
What controls ensure that agent-generated content stays on-message while adapting to real-time buyer signals?
1
Join the HSE Slack
Join 8K+ GTM leaders on HSE Slack for exclusive AI insights, real-time chats, and connections with peers from Cisco, Salesforce, Gong, and more.
Meet AI Sessions Partners
Sponsors
Try real-world, next-gen AI solutions from our trusted ecosystem.
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See the lineup
Speakers
Meet GTM practitioners who blend strategic thinking with decisive action.
Audience
10+
Executive demos
1K+
attendees / session
2K+
registrations
70%
senior management
20K+
GTM community
9K+
Slack members
Who’s attending
Previous AI Practice Sessions Recap
Watch the recap of last quarter’s AI Practice Sessions ‘25 Mar and get ready for AI Practice Sessions ‘19 Jun, where top leaders share AI-driven GTM strategies for navigating recession and staying profitable in 2025.
SEO in the Age of AI
(AEO—AI Experience Optimization)
Power-Law User Acquisition in the Age of AI
Signal-Based Pipe Gen—Common Room
Superhumans for AI-Led Growth (AI-LG)—1Mind
AI coaching built for revenue leaders
Learn how top B2B CXOs are harnessing AI to redefine GTM in 2025. Access 1:1 expert guidance, tailored consulting, and thriving network of 20K+ GTM leaders.
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Recordings
The One-Person GTM Org
Agentic Marketing and the Rise of Pipeline Intelligence
The Autonomous Marketing System
The Agentic Data Layer for GTM
Agentic Revenue Execution
The Revenue Command Layer
Precision GTM: The RevOps Lever Stack
The Atlas Retention Method
The AI Orchestration Method
The GTM Content Engine Method